7 May 2013

Facebook users are switching off

Facebook has actually lost millions of users per month in its biggest markets as alternative social networks draw in the attention.

Facebook users are switching off in Canada, Spain, France, Germany and Japan, where site has biggest numbers of visitors.

People are evidently looking for alternative social networks as a Facebook replacement. Alternative social networks such as Instagram, the picture sharing website that gained 30m users in 18 months have seen rises in appeal with more youthful age groups.

Path, the mobile phone-based social network founded by Dave Morin former Facebook employee, which restricts its users to 150 friends, is obtaining 1m users a week and has just recently topped 9m.

In the last month, the world's largest social network Facebook has lost 6m US site visitors, a 4 % fall, according to analysis firm SocialBakers. In the UK, 1.4 m less users checked in last month, a fall of 4.5 %.  In the last 6 months, Facebook has actually lost almost 9m monthly visitors in the US and 2m in the UK.

The biggest losses over the period for Facebook took place in Japan with a drop of virtually 20 percent of its users, Nigeria with over a 26 percent drop, and South Africa with a 19 percent drop.
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