Internet celeb has also become a popular phenomenon. The Internet enables videos, information write-ups, and jokes to spread out very quickly. Many of today's most powerful celebs didn't slug through auditions or casting calls, they simply turned on their Wi-Fi and clicked the "upload" button.
It seems the web has made it possible for anyone to turn a viral hit into legitimate fame these days. In a world complete of celebrities who copy their "inspiration" and mindless fans who copy those celebrities, a fresh and real person quickly attracts the eyes and even admiration of many.
Perez Hilton may not have started the blogging industry, but he may well have been the first to capture its raw potential. The gossip reporter, of the self-titled mega site PerezHilton.com, appears to have tapped into every controversy possible since he debuted on the web in 2005.
Still, Hilton's simultaneous mockery and embrace of star culture has made him somewhat of an authority on modern-day entertainment. Love him or hate him the blog of Hilton now attracts an estimated 200-300 million page views per month.
Even if you're extremely odd, weird has a substantial market. Just look at Lady Gaga, at Steven Tyler, at any of the weird spotlights. Unusual works, and if you're true to yourself then a bit of odd is bound to leak out.
Numa Numa Guy - better understood as Gary Brolsma, became an Internet celebrity after publishing onto the Internet, near the end of 2004, a web cam video of himself lip-syncing to the track "Dragostea din tei" by Moldovan pop band O-Zone. Numa is repeated in the chorus of the song, thus the label, Numa Numa. It was his dancing and facial expressions, not to discuss a respectable job of lip-syncing, that made him an overnight celebrity.
There are some people who make deliberately lousy songs, since crappy music, when made intentionally, is amusing. There's a type of comedic worth to it. On the other hand, there are people who make unintentionally crappy music, but they make it seriously. Like they're actually attempting.
When Rebecca's Black Friday struck YouTube, people were at first like "wait, is she serious? Is this real or some joke?" Then we discovered it was genuine. Because that video's humiliating as anything we still laughing.
It's amusing - whether it's mistakenly amusing or intentionally funny, it's comical, and funny sells. Be comical. If you're being serious and it falls short, well, hope your failure has some comical value to it.